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Marketing Manager [Brand]

Marketing · New York, New York
Department Marketing
Employment Type Employee
Minimum Experience Manager/Supervisor

Travelzoo is a global media commerce company. With 25 offices and more than 28 million members in Asia Pacific, Europe and North America, we publish outstanding deals from over 2,000 travel, entertainment and local companies. We love what we do, and our team works hard to make an impact.
Travelzoo is seeking a Marketing Manager, Brand who will be a galvanizing force within the marketing team and across functions to grow our business through high impact marketing campaigns and strategic management of research and PR. The Marketing Manager will elevate our brand perception and deliver consistent, powerful messaging across all channels, shaping how the Travelzoo brand comes to life in the hearts and minds of consumers. This role is a cornerstone of our Marketing Team’s mission to champion the Travelzoo brand, grow a thriving member base and support our position as the world’s leading publisher of travel deals.

Responsibilities include but are not limited to:

  • Refine and develop our robust calendar of integrated marketing campaigns including tentpoles, pulse campaigns and always-on vertical themes (e.g., responsible travel, foodie tourism, cruise).
  • Work closely with our Publishing, Sales, Production and Partnerships teams to ensure that campaigns maximize our content and revenue opportunities and are on track towards goals.
  • Work with teams from across the company and with external agency partners to manage all strategic and tactical aspects of marketing campaigns (e.g., creative development, events, sweepstakes, advertising, PR) and deliver outstanding experiences for current and prospective members across earned, owned and paid channels.
  • Along with our Marketing Director, manage public relations including media opportunities that amplify our campaigns and ensure continuous media coverage including drafting/editing press releases, utilizing agency resources as needed.
  • Develop concise and inspiring briefs that inspire work that is strategically sound, creatively compelling and delivers the desired business results.
  • Leverage research, data and insights to inform brand marketing initiatives: identify consumer/member research needs on an ongoing basis; manage research projects, present findings to key stakeholders, and make informed recommendations for actions.
  • Advocate internally for the Travelzoo brand, augmenting and enforcing global brand guidelines among the U.S. team and facilitating consistent visual and narrative brand messaging across all consumer touchpoints.
  • Work with our Marketing Director, Brand Partnerships to identify and respond to other strategic brand opportunities, e.g., partnerships, licensing.


  • 4-year college degree; MBA is a plus
  • At least 4-5 years of progressive marketing management experience with consumer-facing brands including management of brand campaigns from conception through execution and optimization
  • Experience developing campaigns that serve both B2C and B2B marketing goals is ideal
  • Proven success utilizing public relations to amplify brand marketing campaign
  • Experience managing complex projects and agency relationships
  • Comprehensive understanding of digital marketing and social media channels
  • Experience working with creative agencies to develop digital, print and out-of-home campaign assets
  • Experience in content marketing including original video content is ideal
  • Demonstrably excellent written and verbal communication skills, editing skills and attention to detail
  • Strong analytical and research skills
  • Outstanding collaborator with strong teamwork and management skills and the ability to collaborate with leaders at all levels of the organization
  • Opportunistic and inventive problem solver with a high level of accountability and ownership
  • Passion for developing breakthrough creative and driving consumer behavior
  • Passion for travel is a must; travel industry experience is a plus

We offer:

  • Competitive salary and benefits
  • Medical, Dental and Vision
  •  401(k) plan
  • Entrepreneurial culture with global career development opportunities
  • Travel perks, including an annual stipend and extra vacation days to experience Travelzoo's deals


If you are a globally-minded professional who thrives in a collaborative environment and values a meaningful career, then we want to work with you!

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  • Location
    New York, New York
  • Department
  • Employment Type
  • Minimum Experience